The platform is rolling out a new feature that permits them to lessen the quantity of AI-created content appearing in their timelines. This initiative comes as the platform announced that it currently hosts in excess of 1 billion AI-generated clips.
Pilot Phase and Launch
The new functionality is undergoing trials over the following weeks before a global rollout. This development comes amid a surge in AI content, spurred by new content generation software.
AI Content on Other Platforms
Recent reports that almost 10% of the fastest-growing video streams on a popular video site exclusively feature content made by AI. A considerable share of this content is classified as “AI slop”, a phrase for substandard, factory-style content that is typically illogical or surreal.
Our research shows that numerous viewers appreciate content created using AI tools, from computer-generated images to informative clips, and we aim to offer the community the power to see more or less of that, based on their own likes,” said a company executive.
AI on the Platform
TikTok shared that there are currently 1.3bn videos on its app tagged as artificially created. Collectively, in excess of 100 mn videos are uploaded to the platform every day, making clips made by AI a minor percentage of its total content library.
How to Adjust Settings
Members will be in a position to reduce or increase the volume of AI content they view by opening the topic control feature in the app and selecting the AI content topic. Additional categories that are already be controlled under the setting cover politics, fashion, aesthetics, and dance.
Platform Guidelines
The platform’s rules mandate users to identify lifelike artificially created content, and it prohibits malicious AI impersonations of public figures or emergencies. Any believable artificial content that is without a tag can be removed under its community policies.
Furthermore, the app will now attach an AI-generated tag to content made using its proprietary AI systems, or identified by an industry-wide initiative for spotting AI-generated material. This step is aimed to deter users from attempting to evade the disclosure requirement.
Educational Initiatives
TikTok is additionally introducing a two million dollar educational fund for specialists and institutions to create informative material about ethical AI use. This project will benefit non-profit groups focused on teaching computer science.
Platform Protection
The video-sharing app has defended its content review process, following debate over proposals to cut jobs for numerous review team members in the United Kingdom. It is expected to cut 439 jobs in its content moderation team in its British office, with worker representatives and online safety experts raising concerns that people are being substituted by AI moderation.
A trust and safety lead explained that human moderation would continue to be important, but automated tools can protect employees by removing the most distressing content prior to it has to be seen by staff. The platform stated a notable drop in explicit and harmful content handled by content reviewers over the past year due to intervention by its machine learning processes.
We believe it is crucial to balance humans and technology to keep the platform safe,” the executive stated. “We’ll have staff as involved in the system, but we additionally believe it’s very important to reduce exposure to unsafe media as rapidly, which is why a significant AI assistance is making a difference work at speed.”
